During the first half of this year some 1,333,339 guests checked into Abu Dhabi accommodation delivering 4,226,604 guest nights – a rise of 25% on 2012. On average the guest stayed 3.17 nights – which is up 12% on last year, which translates into an occupancy rate of 71% - which is up 8% on 2012.
Year-to-date hotel revenues rose 16% to AED 2.7 billion (US $734 million) despite a slight fall-off of 3% in average room rate to AED 447 (US $122). Food & beverage income continued to hold its own climbing 15% to AED 1 billion (US $287.5 million).
Abu Dhabi’s strong performance was aided by a bumper June when guest arrivals rose 13%, guest nights increased 22%, revenues shot up by 13%, people stayed longer and occupancy increased by 6% to 65%.
While domestic tourism continued to be the destination’s largest single catchment, India snatched the top slot as the emirate’s largest overseas source market toppling the UK into second place.
Some 80,179 Indian nationals stayed in Abu Dhabi’s hotels from January until the end of June a 22% rise on last year. They accounted for 334,238 guest nights –which is up 43% on 2012 and stayed an average of 4.17 nights – an increase of 17%.
During the first six months 78,053 Britons stayed in the emirate’s hotels – a 9% increase on last year. They delivered 362,690 room nights, which was up 21% and stayed for an average of 4.65 nights – 11% more than last year.
Germany came in as the third largest overseas market with 62,488 of its nationals staying – 27% up on last year. Germans accounted for 296,624 guest nights, which is a rise of 37% on 2012 and they stayed, on average, 4.75 nights – which is 8% up on last year.
Russians are proving to be Abu Dhabi’s longest stayers checking in for an average of just over six nights – a six per cent increase on 2012. And more Russians are coming to the destination than ever before with 13,094 checking in during the first six months – a 46% increase on 2012 – and accounting for 79,750 guest nights, which is 54% up on last year.