Hotel Indigo Lijiang Ancient Town opens

  • Published by Vedat
Hotel Indigo, the upscale boutique hotel brand from InterContinental Hotels Group (IHG), will unveil its first resort hotel in Lijiang Ancient Town, a UNESCO World Heritage Site in south-western China’s Yunnan Province, this autumn.

The Hotel Indigo brand is famed for its fresh design and neighborhood stories intertwined into the hotel alongside inspired service, meaning Hotel Indigo Lijiang Ancient Town sets new standards for fresh design and inspired hospitality in Lijiang. The hotel offers 70 guestrooms, the relaxation zone Me Space, the signature all-day dining Chama Restaurant, and tea lounge Chat, plus innovative meetings and wellness facilities. Guests enjoy a privileged up-close perspective of the character, culture and splendor of one of China’s most spellbinding destinations, which is emerging as a hotspot for sophisticated global travelers.

Hotel Indigo Lijiang Ancient Town is the first high-end boutique hotel located within the 800-year-old Lijiang Ancient Town, also known as Dayan Ancient Town. The well-preserved enclave, famed for its tightly-packed ancient dwellings with sloping roofs, picturesque waterways and arched bridges, was an important trading hub on the ancient Tea-horse Trail that linked Yunnan and Tibet. Lijiang’s mild climate made it a comfortable resting place for the merchant caravans, and the local Naxi ethnic people welcomed travelers with their colorful culture, costumes and cuisine, much as they do today.

True to the brand DNA, Hotel Indigo Lijiang Ancient Town delivers a Refreshingly Local guest experience combined with a distinctive contemporary touch that has the ancient heritage of Yunnan at its heart. Each Hotel Indigo property is individually designed this way, reflecting the culture and history of its local neighborhood.

“Lijiang has really arrived on the domestic and international holiday map and there is a demand for top-quality hotels and retreats. Hotel Indigo brings something totally different to the heart of Lijiang Ancient Town. We offer sophisticated travelers a culturally rich retreat that combines personalized service with traditional Naxi hospitality and ambiance, plus unique neighborhood experiences,” says Constance Cheong, General Manager of Hotel Indigo Lijiang Ancient Town.

Hotel Indigo Lijiang Ancient Town is styled as a modern ‘Post House’ along the Tea-Horse Trail, warmly welcoming discerning adventurers from across the world. Its fresh, alluring design is infused with Naxi and Tibetan ethnic motifs and Tea-horse Trail references. Further design inspiration comes from the natural splendor of the surrounding landscapes, particularly the abundance of flowers and the permanently snow-capped Jade Dragon Snow Mountain that stands proudly over the town.

The 70 guestrooms are offered in different design themes with the Hotel Indigo Superior Rooms taking the Jade Dragon Snow Mountain as its inspiration, while Hotel Indigo Deluxe rooms embrace the horse theme with lighting fixtures and the clothes racks in the forms of horse shoes. Hotel Indigo Super Deluxe Rooms have the Horse Bell from the caravans as their central theme, while the one 360 sqm Hotel Indigo Presidential Suite takes the role of the host of the Post-house back in the day with each room inspired by the gifts that would be brought along the trail.

Hotel Indigo Lijiang Ancient Town is part of the rapid expansion across China of the world’s first global boutique hotel brand. It follows the success of the brand’s landmark hotel on the Shanghai Bund, and two distinctive properties in Xiamen and Tianjin.

Most Read in this category since 01.01.2016

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