Denise Bartlett, Public Relations UK said, “Although it is common for hotel prices to increase during popular sports events, we have never seen an increase of 1202% and a standard double room costing as much as £1,171 – especially when the average in Lisbon is usually around £90 per night.
Even for the 2014 World Cup in Brazil, hotel prices have only increased by 148 per cent to an average of £370 for the final in Rio de Janeiro. With availability currently at just 6 per cent, visitors will struggle to find affordable accommodation in Lisbon on 24th May.
Although the price hikes in Liverpool are less dramatic, it is still surprising to see an increase of 62 per cent in a city where hotel prices are usually relatively stable. With availability at just 4 per cent, last minute hotel-bookers will be forced to pay an average of £131.
The Eurovision hotel price hikes are also interesting, given prices only increased by 13 per cent month-on-month for the song contest in Malmö last year. This year they have increased by up to 63 per cent, with visitors forced to pay £246 for just one night in Copenhagen.”
Hotel prices have increased across Europe this month, according to the trivago Hotel Price Index (tHPI) released monthly by hotel search site trivago.co.uk. Based on the 50 most popular European cities on trivago, one night in May will cost an average of £110. This is a 12 per cent increase from an average of £98 in April.