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Most Popular Destinations of Brits in Summer 2014

  • Published by Ozgur Tore

Since the beginning of 2014, British travellers search holiday opportunities in London for July and August 2014.

AmsterdamAccording to the statistics of hotel comparison website trivago.co.uk, London is followed by Edinburgh due to the Fringe Festival in August. Based on searches made between 1st January and 15th June for travel during July and August 2014, York is the third most popular national destination of Brits.

Four out of the top five international destinations are capital cities this summer. Paris becomes the most popular international destination.

Top 10 Most Popular International Destinations

Ranking

Destination

Average Price

1

Paris, France

£132

2

Barcelona, Spain

£107

3

Dublin, Ireland

£103

4

Amsterdam, The Netherlands

£118

5

Rome, Italy

£93

6

New York City, USA

£186

7

Venice, Italy

£149

8

Las Vegas, USA

£72

9

Benidorm, Spain

£138

10

Dubai, United Arab Emirates

£112

The top ten remains unchanged from last year with the exception of Dubai, which has replaced the USA’s Orlando.

Top 10 Most Popular National Destinations

Ranking

Destination

Average Price

1

London

£168

2

Edinburgh

£166

3

York

£110

4

Blackpool

£60

5

Manchester

£97

6

Liverpool

£91

7

Glasgow

£127

8

Brighton

£113

9

Bournemouth

£104

10

Birmingham

£69

Three of the top ten are beach destinations (Blackpool, Brighton and Bournemouth), suggesting some Brits are choosing to holiday at home this summer.

Top 10 Cheapest Global Destinations

Ranking

Destination

Average Price

1

Kodaikanal, India

£27

2

Calangute, India

£29

3

Krabi, Thailand

£32

4

Manali, India

£33

5

Ravda, Bulgaria

£33

6

Johor Bahru, Malaysia

£33

7

Chiang Mai, Thailand

£36

8

Malang, Indonesia

£37

9

Mount Abu, India

£37

10

Rayong, Thailand

£37

Based on top searches across 22 trivago platforms, India is the cheapest country this summer. There are four Indian destinations in the top ten, averaging just £32 per night.

The only European destination is Bulgaria’s Ravda, averaging £33 per night.

Top 10 Most Expensive Global Destinations

Ranking

Destination

Average Price

1

Velden, Austria

£252

2

Belek, Turkey

£224

3

Ascona, Switzerland

£215

4

Porto-Vecchio, Corsica, France

£209

5

Montreux, Switzerland

£206

6

Boston, USA

£195

7

Mykonos Town, Greece

£194

8

New York City, USA

£186

9

Locarno, Switzerland

£183

10

Lugano, Switzerland

£182

Switzerland is the most expensive country, with four countries in the top ten averaging £197 per night.

UK Travel Habits

* Brits will spend an average of £112 per night on their hotel this summer. This is higher than the global average of £96 per night. Norwegians spend the most (£122 per night) and Polish the least (£59 per night).

* Brits typically holiday for an average of 8.78 days, which is comparable to the global average of 8.79 days. Russians and Dutch take the longest holidays (average of 10.76 and 9.61 days, respectively).

* UK travellers start searching for their hotel an average of 115 days before their holiday, then book an average of 100 days before. This is considerably higher than the global average of 104 days before for searching and 89 days for booking. Greeks are the most last-minute, booking just 70 days before their trip.

Global data based on the following trivago platforms: Austria, Australia, Belgium, Brazil, Canada, Czech Republic, Germany, Denmark, Finland, France, Greece, Ireland, Italy, The Netherlands, New Zealand, Norway, Poland, Portugal, Spain, Sweden, UK and USA.

All prices are the average price per night during July and August 2014.

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