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RIU Hotels’ Facebook success

  • Published by Ozgur Tore

RIU Hotels confirms its successful social media policies after reaching over half a million followers on Facebook.

riu-hotels-logoThanks to the chain's social networking team strategy and customer loyalty its page on the most popular social network in the world now has more than 500,000 fans. Since the launch of the RIU Hotels Facebook page in 2009, the presence of the hotel on this social network has grown exponentially, during the past year alone its numbers have doubled! Among its fans are guests from 20 different nationalities, the most loyal being Mexicans, Americans, Spaniards and Germans.

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