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New education formats and topics at Imex 2013

  • Published by Vedat

Over 100 one-hour seminars, interactive workshops and informal ‘campfires’ (small group learnings which happen ‘in the round’ on the show floor) are scheduled for the award-winning trade show, starting Tuesday 21st May at 8.45hrs.

imex2013Eight education tracks which include ‘industry trends’, ‘personal development’ and ‘sustainability’ define IMEX in Frankfurt’s free professional development and education programme for 2013.

Based on current hot topics, some of the most popular sessions are set to include: “How to keep the lawyers out – Contract Management” by IAPCO and PCMA; a Strategic Meetings Management co-creation workshop led by Peggy Hemphill of Your Corporate Source and Betsy Bondurant of Bondurant Consulting; “How Bar Camps and Hybrid Events can enrich Meetings” by Brita Moosmann of Yieldforprofit and Wolf-Thomas Karl, Partner, Karl & Karl; “How to create a social media strategy” by Christine Fuchs and Gerrit Heijkoop of Casehunters and “You’re Hired! Powerful Interview Techniques to Get the Job,” by Avinash Chandarana, Global Learning and Development Director, MCI.

Shorter education sessions and campfires at IMEX take place on the Inspiration Centre, Sustainability Hub, Tech Tap or the new Networking Hub (which includes wellbeing advice) on the show floor. Longer seminars all take place outside core business hours and occur in dedicated rooms in Halls 8 or 9 of Messe Frankfurt.

A new shape to the German language education programme, which is delivered by founding partners the German Convention Bureau (GCB), sees speaker bureau, Speakers Excellence, providing the majority of German presenters. The German education content will be based on a different theme each day, with ‘compliance’ the key topic for Tuesday, ‘social media’ on Wednesday and ‘personal development’ on Thursday. As a part of the new programme, a German keynote session will take place each morning at 9.00hrs on the topic of the day. In addition, with the issue of compliance currently dominating the German meetings and events industry, IMEX will also be running a new Compliance Clinic in co-operation with Veranstaltungsplaner.de.

Two important and targeted education and networking events also take place the day before IMEX opens. The show’s hallmark Association Day, which provides tailored education and networking for association executives, is on Monday 20th May and runs concurrently with the new Exclusively Corporate @IMEX, which is a two-track private event for corporate executives and corporate meeting planners.

Says Carina Bauer, CEO of the IMEX Group: “The quality and variety of our education programme has become more and more important to the wider business value provided by IMEX and, for that reason, each year we devote a lot of resources to getting the mix and the content right. With the help and contribution of many excellent industry partners and experts we are proud to present a well-structured, appealing and also comprehensive programme which covers those subject areas that matter most for business success in 2013 and beyond.”
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