Menu

Hobbit Fever Boosts Tourism in New Zealand

  • Published by Vedat
The popularity of New Zealand as the perfect fantasy setting for big Hollywood productions such as the Hobbit and Lord of the Rings has spurred the interest in the country as tourist destination.
hobbit-cinemaAccording to a new forecast report from Timetric, things are looking bright for New Zealand’s tourism industry. In 2012 New Zealand had 22.8 million domestic trips, a number that is expected to reach 26.7 million by the end of 2017. The number of inbound tourist arrivals is expected to reach 3.1 million by 2017, growing at a CAGR of 3.97%. The surge in the tourism figures could be down to the popularity of Peter Jackson’s the Hobbit and Lord of the Rings – both major Hollywood productions filmed at various locations in New Zealand - or what Hobbit fans now like to call ‘Middle Earth’. Neighbouring countries such as Australia, China and Japan are expected to bring in 69.9% of the total number of inbound tourists. These new figures are seen as a positive trend for a country in need of a boost since the earthquake devastating Christchurch in 2011, claiming 185 lives.

Theme Park Gives New Zealand’s Economy a Lift    

According to the World Travel and Tourism Council (WTTC), the tourism sector contributed 14.9% to the total GDP and 19.1% to the employment in New Zealand in 2012. The popularity of the Hollywood productions in combination with a big marketing campaign by the government agency ‘Tourism New Zealand’ to promote New Zealand as a tourist destination have been the main contributors to the upward trend. One of the most popular tourist attractions has been the ‘Hobbition’ in the Waikato region – a major theme park attracting Hobbit fans from all over the world.

The Timetric report; ‘Travel and Tourism in New Zealand to 2017’ was published on the 17th May 2013.
Advertisement

Destinations

Unique and Luxurious Vacation Destination in Turkey: Cappadocia

Unique and Luxurious Vacation Destination in Turkey: Cappadocia

ftnNEWS would like to present you a unique vacation idea here in Turkey: Cappadocia Region. Located on the central Anatolia plateau within a volcanic landscape sculpted by erosion to form a successi...

Fascinating Tunisia

Fascinating Tunisia

Recently I have visited Tunisia as a familiarization trip organized by the Tunisia Tourism Ministry with the support of Tunis Air. Tunisia is not only a beach holiday destination. It also offers a r...

City of beauties: Kharkiv

City of beauties: Kharkiv

Kharkiv or in Russian Kharkov, located in the northeast of Ukraine, is the second largest city in the country with a population of over 1.5 million inhabitants. Thanks to the European Football Champ...