Repeatedly voted the world's most luxurious hotel, Burj Al Arab consists of 202 duplex suites with personal butler service, chauffeur-driven Rolls Royce and helicopter airport transfers. The hotel can now add the Green Globe certification to its long list of accolades, proving that luxury can be green.
“We are delighted to receive this prestigious recognition that reinforces our commitment to sustainable practices”, said Heinrich Morio, General Manager at Burj Al Arab. “The certificate is a testament to Burj Al Arab’s dedication to ensuring that green policies are at the heart of our business and that they are an essential part of our long-term business strategy”.
Burj Al Arab impressed throughout all areas of the operational audit conducted by Dubai-based consultancy Farnek, GGC’s preferred partner in the Middle East. In particular, the hotel excelled in water usage reduction, grey water recycling, as well as in managing its energy output by regulating room temperature in the suites and carbon footprint.
The hotel’s environmental efforts were also praised. Its Dubai Turtle Rehabilitation Project - launched in 2004 in close collaboration between the Dubai Wildlife Protection Office, Jumeirah Group, Central Veterinary Research Laboratory and a team of specialised veterinarians - has helped to return hundreds of sea turtles back into the wild, with many fitted with satellite tags to allow marine biologists further insight into their migratory patterns.
Others areas that came under the scrutiny of the Green Globe audit included health and safety, human resource development, training, procurement and waste management.