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2013 ABAV sales a success

  • Published by Vedat

The largest metropolis in the Southern Hemisphere, São Paulo attracts more exhibitors for the 41st ABAV – Tourism Fair of the Americas.

With the purpose of promoting business and fostering business relationships between the different components of the tourism industry, the 41st edition of ABAV - Tourism Fair of the Americas will be held in São Paulo from September 4 to 8, from 1:00 p.m. to 8 p.m. during the first three days of the event, from 2:00 p.m. to 10:00 p.m. on the 7th, with entrance allowed until 8:00 p.m., and from 12:00 p.m. to 8:00 p.m. on September 8, with entrance allowed until 6:00 p.m., at Parque Anhembi, the largest Convention Center in Latin America.

In 2013, for the first time ever, the fair will have two days open for visitation of the end public, in order to encourage consumers and strengthen travel agencies’ networking and trading as a sales channel. “We expect a total of 75,000 visitors, including industry professionals and the end public,” says Antonio Azevedo, president of ABAV, who promises to adopt a system to audit the attending audience in order to qualify the public.

Globally acknowledged as the largest and best international display for businesses of the region's travel and tourism industry, the 41st ABAV has a new layout that provides space for the exhibition of tourism destinations and attractions in over 50 countries. The event will also gather travel agencies, tourism operators, airlines, resorts, personal undertakings and hotel chains, theme parks, car rental companies and foreign exchange dealers, as well as companies from specialized segments: business travel, LGBTS, luxury, sports, and skiing, among others.

In 2012, an analysis of the profiles of the more than 28,000 professionals who attended the event revealed the predominance of partners, officers and management-level executives, directly linked to the procurement process of their companies (89%). In addition to visitor identification, last year the fair had more than one thousand domestic and foreign exhibitors (52 countries, including exhibitors from all regions in Brazil), distributed in 448 stands.

“ABAV is the largest and best international fair of the industry in Latin America, and is a leader in business done during the event. It is the only event capable of gathering and promoting tourism products, services and destinations for the industry's professionals and end consumers, in addition to being a pioneer in the MICE segment and in holding business roundtables, therefore fostering Brazil's inbound and outbound tourism, among other innovations," summarized Azevedo.

According to ABAV, innovative initiatives developed in 2012, which earned unlimited support from event participants, such as the National and International Business Roundtables with prior meeting appointment, Ilha Corporativa [Corporate Island], Vila do Saber [Knowledge Village], Espaço Empreendedor [Entrepreneurial Space], Aldeia dos Sabores [Village of Flavors] and travel agent caravans, will be maintained and improved.

According to Promo Inteligência Turística, which organized the event, the search for stands is very high, and 50% of the spots have already been sold. Companies and destinations directly and indirectly operating in the travel and tourism industry who are interested in participating in ABAV must contact the association in advance by e-mail, at This email address is being protected from spambots. You need JavaScript enabled to view it., or by phone, at +55 (11) 3905-6300. For more information, please visit www.feiradasamericas.com.br.
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