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Marina Bay Sands to host ITB Asia for 3 years

  • Published by Vedat
Messe Berlin (Singapore), organiser of ITB Asia, ‘The Trade Show for the Asian Travel Market’, has announced a strategic three-year partnership with integrated resort, Marina Bay Sands, starting in 2014.

The next three editions of ITB Asia will take place at the Sands Expo and Convention Centre, Marina Bay Sands, Singapore, from 29 – 31 October 2014, 21 – 23 October 2015 and 19 – 21 October 2016.

Through this new agreement, Marina Bay Sands will also be ITB Asia’s official hotel partner hosting international buyers, the opening receptions, VIP C-suite lunches, as well as offer free Wi-Fi to all delegates, providing a convenient and integrated experience for all delegates.

The collaboration with ITB Asia will see Marina Bay Sands help grow the level of quality participants by inviting an additional 100 of their top worldwide buyers from leisure, corporate, and MICE (meetings, incentives, conventions and exhibitions), to the existing ITB Asia Hosted Buyers Programme.

ITB Asia represents the full spectrum of tourism at all levels including the hospitality sector, tour operators or travel agencies, National Tourism Organisations, Convention and Visitors Bureaus, travel technology firms, MICE (meetings, incentives, conventions and exhibitions) and corporate travel representatives.

Each October, the trade show attracts over 8,000 participants, representing more than 90 countries, allowing delegates to ‘meet the world in three days’. ITB Asia is also a partner event of TravelRave, a mega travel and tourism festival week organised by the Singapore Tourism Board.
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