The WTM Portfolio, part of Reed Travel Exhibitions, is to enter Asia and China in 2016 with the launch of two events under the new WTM connect brand. WTM connect Asia will take place at the Eastern Oriental Hotel, Penang, Malaysia on the 18 – 20 May, and WTM connect China will be held at the Renaissance Sanya Resort and Spa, Hainan Island, China on the 23 – 25 May.
All WTM connect Buyers will be carefully selected based on industry relevance, expertise and purchasing responsibility, replicating the rigorous qualification process seen at many other WTM Portfolio events.
WTM connect will attract top quality buyers from the world’s leading tour operators such as Cox and Kings, Kuoni Travel, China Ctrip and China U-Tour to network, negotiate and sign business deals with these growing markets.
Alongside the one-to-one meetings, a full programme of events will be scheduled offering lively panel debates, discussions and educational content, providing delegates with a fresh and current perspective on the destinations.
WTM connect will be the place to do business, with the WTM Portfolio this year facilitating more than $7 billion (£4 billion) in industry deals. The Portfolio’s spring events, which include WTM Africa, WTM Latin America and Arabian Travel Market, witnessed a phenomenal 30% increase in senior industry buyers attending.
Furthermore, niche B2B ski exhibition, International Ski Travel Market will be re-branding to WTM connect Ski as it continues to follow the same unique one-to-one format as WTM connect Asia and WTM connect China. WTM connect Ski takes place in Austria from 14 – 15 March 2016.
WTM Portfolio, Director, Craig Moyes, commented: “WTM connects are targeted events for exhibitors to meet with especially hand-picked buyers. The WTM Portfolio will help facilitate more than $7 billion in travel industry business deals in 2015, the WTM connect events in China and Malaysia will see this figure increase further in 2016.”
Dato’ Mirza Mohammad Taiyab, Director General for Tourism Malaysia, WTM connect Asia host country explains: “We are pleased to be partnering with Reed Travel Exhibitions, the world’s leading travel exhibitions organisers, to host the inaugural WTM connect Asia 2016 in Malaysia.
“Tourism Malaysia looks forward to delivering an exceptional Malaysian experience for hosted buyers.”
Mr Kuan Zhao, Secretary General, Sanya Tourism Association, the host destination for WTM connect China commented: “I am glad to be the official partner of WTM connect China and supporter of this event in the beautiful destination of Sanya.”
The Reed Travel Exhibitions’ WTM Portfolio consists of the industry’s leading travel and tourism events, including;
• World Travel Market, 2 – 5 November 2015
• WTM Latin America, 29 – 31 March 2016
• WTM Africa, 6 - 8 April 2016
• Arabian Travel Market, 25 – 28 April 2016
• WTM connect Asia, 18 – 20 May 2016
• WTM connect China, 23 – 25 May 2016
Along with specialist events;
• International Golf Travel Market, 5 – 8 Oct 2015
• WTM connect Ski, 14 – 15 March 2016