Since 2005, Superbrands have commissioned independent research to identify the Turkey’s strongest brands. For Turkey’s Superbrands 2014, a total of 134 companies listed.
Setur is selected as Turkey’s only tourism company that is listed in travel agency category.
Setur Marketing and Corporate Communications Manager Selen Sözer said, “We are following Superbrands for many years and we highly appreciate the research. We are proud to be re-listed as one of the Superbrands of Turkey and selected as the only tourism brand. With the success today we will move more forward with our work. We extend our most sincere thanks to everyone who awarded us this title”.
Announced every 2 years, Superbrands are selected by Turkey Selection Committee voting and results of Nielsen market research. For Superbrands 2014, Turkey Selection Committee is formed by following business professionals:
IDA CEO Ali Cem İlhan, TÜRSAB President Başaran Ulusoy, KID CEO Bengi Vargül, EGD President Celal Toprak, TÜHİD President Fügen Toksü, TOBB President Hakan Güldağ, BMD CEO Hüseyin Doğan, AMPD CEO Mehmet Tevfik Nane, TTYD President Murat Ersoy, ASD President Sadettin Korkut, TGC Deputy chairman Vahap Munyar