Karin Nyman has been appointed the new Director of Communications at Scandinavian Airlines (SAS). Nyman is currently the Marketing and Communications Director at health and social care company Ambea and she takes up her new post at SAS in March 2016.
Nyman will become the Director of Communications at SAS, Scandinavia’s largest airline, where she will have responsibility for SAS’s general communications, both internal and external. She will report to SAS Executive Vice President, Chief of Staff, Carina Malmgren Heander.
“We are very pleased to have appointed Karin Nyman. Her experience of both change management and strategic communications will help to strengthen our communications work, both internally and externally,” says Carina Malmgren Heander, Executive Vice President, Chief of Staff at SAS.
Nyman has worked as a marketing and communications manager since 1997, for the past eight years at Ambea and its subsidiaries Vardaga and Nytida, as well as at Carema Sjukvård. Prior to that she was the marketing and communications manager at Citat and Sybase, among others.
“SAS is in an interesting phase, with both great opportunities and major challenges. There is a public interest to build communication on and I am looking forward to taking the lead on this. I come from a company that has undergone a successful transformation in recent years and where communication has played a central role. I will be using that experience in my new role.”
Nyman replaces Marta Tiberg, who is moving on to new challenges outside of SAS.