The award ceremony, which attracted a record number of attendees, was held for the first time ever at the International Tourism Fair (FITUR) in Madrid. MAPFRE ASISTENCIA sponsored one of the award categories granted at the event.
Since 2003, the UNWTO Ulysses Awards have honored tourism initiatives that have contributed to the advancement of tourism through knowledge creation and innovation. They are the world's highest distinctions granted in the tourism industry.
MAPFRE has been an affiliate member of the UNWTO since 2013 and last year, through MAPFRE ASISTENCIA, it sponsored the Innovation in Research and Technology category of the awards, granted to DSP Studio & Momentum Studio (Croatia).
MAPFRE ASISTENCIA subscribes to the views expressed by UNWTO Secretary-General Taleb Rifai, namely that innovation and the application of knowledge play a central role in advancing toward a more sustainable and competitive tourism sector.
Gregorio R. Santos, Business and Clients Regional Manager of the Europe, Middle East and Africa Regional Area, attended the event on behalf of MAPFRE ASISTENCIA, accompanied by other MAPFRE managers and clients.
MAPFRE ASISTENCIA, a leading company in the Assistance Program, Travel Insurance and Specialty Risk Insurance markets, offers comprehensive solutions to its customers in four main industries: insurance, automobile, finance and travel & tourism.