Africa Travel Association (ATA), the top global organization promoting tourism to Africa, finds its new home. ATA will become an operating element under the Corporate Council on Africa effective immediately. ATA Executive Director, Edward Bergman said, “"Finding a home for the Africa Travel Association at the Council provides an opportunity for the travel industry within Africa and between the United States and the countries of Africa to reach new heights.”
“The Corporate Council's focus on investment and development matches the requirements of today and supplements ATA's existing cultural and historic tourism endeavors throughout Africa. It was hard to imagine a better match for both organizations," added Mr. Bergman.
CCA has been a leading advocate for US-Africa trade and investment since its founding in 1993 through a grant from then Secretary of Commerce Ron Brown and the United States Agency for International Development. In the past 23 years, the council has grown to incorporate one hundred eighty corporations representing approximately eighty-five percent of all US private investment in Africa. CCA focuses on various sectors for investment including infrastructure, financing, health, energy, power, and agribusiness.
Mr. Hayes added, "Our background in working with major corporate players and investors who are looking for new opportunities in Africa is a perfect fit for the historical mission of the ATA for driving tourism growth on the African continent beyond its current global market share of this three percent of international travel."
ATA will operate in Washington, DC as a division of the Corporate Council on Africa.