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Sale of Sexy World Cup T-shirts stops

  • Published by Vedat
Adidas, which used sex appeal on t-shirts that promote World Cup host Brazil, will stop selling after Brazil tourism board’s statement.

adidas-sexy-worldcupAdidas made an announcement just after Brazil tourism board’s statement condemning some T-shirts that were being sold on the company's website, including one that said "Lookin' to Score," with a woman in bikini.

Adidas, a World Cup sponsor and supplier of the official ball for the tournament, said in a statement the products were limited edition T-shirts available only in the United States.

The tourism board said the Brazilian government is "vehemently" against anything that "links Brazil's image to sex appeal," and said officials are working hard to repress "sexual tourism" during the World Cup.

The World Cup, soccer's showcase event, is being held across 12 cities in Brazil from June 12-July 13.
Source: NBC News


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