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Groupon acquires Blink to offer last-minute bookings

  • Published by Vedat
Groupon has acquired Blink Booking, a Madrid-based startup for last-minute hotel booking at boutique and premium hotels throughout Europe.

blink-screenshotThe daily deals site has acquired last-minute hotel booking app Blink to add to its Groupon Getaways travel business.

The move comes a few days after HotelTonight, the San Francisco-based company that offers a similar service — focused mostly thus far on the U.S. — raised a giant $45 million investment round.

Groupon Getaways was launched in 2011 and works with hotels and other partners in a total of 48 countries to provide consumers with travel deals including hotel discounts and full-service tours. Blink has partnerships with more than 2,000 hotels in eight European countries and will no doubt add another invaluable layer to Groupon’s already-existing travel deals.

The Blink app will be rebranded as “Blink by Groupon”.
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