MasterCard announced that its Priceless Cities platform will be available in 36 cities and marketed in 53 countries allowing global travelers to gain exclusive access to 500 priceless experiences and more than 500 local offers by year’s end.
With 34 cities live now, recently added destinations include Munich, Las Vegas and Hawaii with Riviera Maya, and Tokyo being added by December 2014.
“As consumers everywhere get ready for the upcoming holiday-travel season, Priceless Cities can help them answer the age-old question ‘what do you want to do today’ in ways they probably have never PricelessNYdreamed of, “ said Raja Rajamannar, chief marketing officer, MasterCard. “Our local teams on the ground are curating one-of-a-kind experiences that truly money cannot buy.”
With its range of exclusive offers available today, MasterCard is delivering an amazing selection of priceless dining, shopping, sports, entertainment and lodging experiences including:
- Priceless Las Vegas: cardholders can get exclusive access to walk inside the ropes as an Honorary Observer at TPC® Summerlin
- Priceless Rome: private tasting tours of Eataly’s flagship store
- Priceless London: priority to jump to the front of the line to ride the London Eye
- Priceless Miami: lead the coin toss at the Sony Open
For more on Priceless Cities visit: http://www.priceless.com/