Global demand for Muslim-friendly travel and leisure options is booming. The market is expected to grow in value to $233 billion by 2020, up from $142 billion in 2014. A new travel review and booking site dedicated to this market is officially launched at Arabian Travel Market (ATM) in Dubai, UAE.
Tripfez, the new Muslim-friendly travel booking site, features a portfolio of 200,000 hotels and resorts globally, more than 20,000 of which have been classified halal-friendly by sister company Salam Standard, the innovative reference tool for Muslims seeking accommodation that adheres to Islamic principles.
Tripfez and Salam Standard are the brainchild of Founder & CEO, Faeez Fadhlillah, a Malaysian entrepreneur who has identified a gap in the market to provide the world’s 1.7 billion-plus Muslims with halal-friendly travel options online or as he describes it, “the promise of a blessed journey”.
“Tripfez provided a one-stop-shop for travelers seeking Muslim-friendly hotels and resorts, and also complements the information provided by other travel review and booking portals like TripAdvisor.
“Our properties have been hand-picked and include Salam Standard Muslim-friendly accommodation, giving customers peace of mind their trip will meet their faith-based requirements, from halal food to prayer facilities.”
“GGC travellers account for 3% of the global Muslim population, but represent a staggering 37% of Muslim travel spend, which is why we decided to launch Tripfez and promote Salam Standard to a captive – and influential – Middle East audience at ATM,” explains Fadhlillah.