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Choice Hotels Opens Its Largest Hotel In Portfolio In Oslo

Clarion Hotel The Hub

Choice Hotels International announced the opening of the largest hotel in its portfolio – the Clarion Hotel The Hub in Oslo, Norway. The hotel offers 810 rooms, unique design, two bars, and a premium rooftop restaurant with stunning views in the heart of Norway's capital city.

"Clarion Hotel The Hub is a destination for those seeking creativity, inspiration, and enriching experiences in the center of Oslo.  This is the largest hotel in the city, but it still curates a warm atmosphere, with people who are passionate about diversity, sustainability and going the extra mile for guests," said the hotel's General Manager Andre Schreiner.

Sustainability in its DNA
Sustainability is an important part of the property's profile, as evidenced by its selection of energy efficient materials, systems and daily operations.  For example, the hotel is the first in the Nordic region to use smart elevators. It is also home to the biggest rooftop meadow in Scandinavia, encompassing 200 square meters, which has been named GrowHub; the vegetables, herbs and edible flowers from the meadow are incorporated into the Clarion Hotel The Hub's food and beverage offerings.

A meeting place for cultural experiences
Underscoring its commitment to sustainability and community, the Clarion Hotel The Hub deliberately incorporates pure, fresh ingredients into each of its menus. The hotel offers guests several unique dining experiences, including:

  • An in-house bakery and patisserie, serving premium coffee and sweet treats.
  • Two distinct bars, Hub Bar and Bon Bon Bar. Located on the hotel's ground floor, Hub Bar provides guests and locals with ample meeting space and a menu featuring coffee, smoothies and lactose-free yoghurt in the morning, salads and sandwiches during lunch and wine tastings in the evening. Situated on the rooftop, Bon Bon Bar offers patrons sophisticated cocktails made using Nordic spirits and herbs sourced from GrowHub.
  • Norda Restaurant features a Nordic fusion-concept menu created by renowned Swedish chef Marcus Samuelsson.

A living collection of art and culture
Thoughtful design, art and architecture differentiate the Clarion Hotel The Hub. Prior to opening, the hotel collaborated with art curator Sune Nordgren to source artwork from numerous renowned artists including Hamish Fulton, Eric & Heater ChanSchatz and Anne Karin Furunes. The artwork is displayed on the hotel's walls and ceilings and enjoyed by both guests and community members. The hotel also entered an agreement with the Munch Museum to collaborate on future art exhibitions and events, and the hotel lobby houses a library as part of its relationship with Deichmanske Folkebibliotek (the Oslo Public Library). The library features local authors and stories that celebrate Oslo's art, culture, design, history or daily life.

Clarion Hotel The Hub

The Clarion Hotel The Hub is one of 20 Clarion hotels open in Scandinavia, all of which are owned by Nordic Choice, Choice's Master Partner in the Scandinavian region who develops, markets and supports Choice's brands in their territories. They currently own, manage or franchise more than 180 properties representing more than 30,000 rooms. Their portfolio consists of Comfort, Quality, Clarion and Ascend Hotel Collection-branded hotels, and the company has plans to open several other hotels under the Choice Hotels umbrella throughout the region in the next year.

"Our focus has always been forging long-term relationships with high-quality developers and operators to grow our international footprint through proven brands," said Mark Pearce, senior vice president, international division, Choice Hotels. "We've been fortunate to work closely with Nordic Choice for many years to bring several outstanding hotels to fruition, and we know the Clarion Hotel The Hub – a true jewel in our family of Choice Hotels – is yet another outstanding addition to the Scandinavian market."





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