easyJet, Europe’s leading airline, is today celebrating twenty years of flying. On 10 November 1995 easyJet’s first ever flight took off from Luton to Glasgow. As the carrier celebrates its 20th birthday, easyJet announced the trials futuristic uniforms featuring wearable tech and the launch of Flight Club. Twenty years on, the airline flies over 68 million passengers to 137 airports in 31 countries and operates 788 routes across Europe.
Cabin crew uniforms will have LEDs on shoulders and illuminated hems to provide additional lighting in an emergency, LEDs on jacket lapels displaying important information like flight numbers and destinations, In-built microphones to improve communication between the crew, pilots and passengers, LEDs in ground staff jacket cuffs to help with aircraft movement on the ground
Engineer uniforms will have LEDs in jacket hoods to illuminate work areas and leave both hands free for aircraft inspections and maintenance, Multiple reflective laser cut decoration to aid visibility on the air field, In-built video cameras to allow for remote diagnosis of technical issues along with surround sound and a microphone for instant communication capability, Air quality sensor and barometer features to help engineers monitor their work environment and create a map of air quality in different cities for passengers’ information.
Flight Club will further encourage customer loyalty to easyJet which has increased significantly over the last five years. As well as being loyal, returning passengers book twice as many flights a year as new passengers, so the value of returning passengers is even higher. In 2015 some 74% of the airline’s passengers chose to fly with easyJet again - that equates to more than 50 million returning passengers, compared to 34 million in 2010.
The 18 month trial of Flight Club, which involved around 15,000 high frequency travelers, provided passengers with a range of features including increased flexibility on changes to bookings, our price promise and a dedicated customer service team.
easyJet expects hundreds of thousands of passengers to qualify for Flight Club based on criteria which match both the airline's most frequent flyers and its most loyal customers. The sorts of passenger groups who will benefit will include those who commute frequently on easyJet, independent business travelers, second home owners, those in long distance relationships or those who have family or friends living elsewhere in Europe.