A one of a kind fashion show will be organized at the Helsinki Airport in May 2016.
Helsinki Airport and Finnair bring creations by top designers to the airport runway. Helsinki Airport and Finnair will transform Runway 2 of Helsinki Airport into the ultimate fashion catwalk where seven top designers from China, Korea, Japan, the UK, Sweden, Denmark and Finland will present their collections.
This special event will take place on May 24th, 2016.
"Helsinki Airport is a key hub for Asia-Europe travel, and every day thousands of people transfer through the airport on their journey between these destinations. The airport, located along the shortest route between Asia and Europe, is a constant inspiration for us, and on May 24th fashion designers from both the West and East will meet here for this special runway show ", said Katja Siberg, Vice President, Marketing and Business Development at Finavia, the Finnish airport operator.
Johanna Jäkälä, Vice President, Brand, Marketing and Loyalty at Finnair said, "Fashion connects and inspires people, and we see this on a daily basis as we connect Europe and Asia with our flights. With this fashion show, we want to celebrate the connections between Europe and Asia, and showcase the work of some of the hottest designers from these two continents."
The designers will be announced in March-April, and will be presented on the Match made in HEL campaign site at www.matchmadeinhel.com.