The Star, Sydney’s premium entertainment destination, has announced the appointment of Melinda Madigan to the role of General Manager – Marketing and Entertainment, commencing 11 January 2016.
Ms Madigan will oversee all marketing, communications and entertainment initiatives across the integrated resort, and will work alongside The Star Sydney’s Senior Management Team to achieve the property’s growth, brand and guest experience objectives.
Well positioned to lead the property’s marketing and entertainment divisions, Ms Madigan brings more than 20 years’ experience in marketing, media, public relations, sales, sponsorship and membership programs in domestic and international markets. She has held senior leadership positions at a number of iconic entertainment brands and venues, most recently at ANZ Stadium and previously at Crown Melbourne and the Australian Turf Club.
“I am looking forward to being a part of The Star Sydney’s team and working alongside some of Australia’s leading tourism and hospitality professionals. The Star offers so much to Sydneysiders, domestic and international tourists, including a world-class casino, five star accommodation, the impressive Event Centre and over 20 bars and restaurants – I am excited to have the opportunity to drive the strategy that will continue to propel The Star forward as Sydney’s leading events and entertainment destination,” said Ms Madigan.