The Dubai Convention and Events Bureau (DCEB) recently visited Amsterdam, Zurich and Geneva on a Discover Dubai European Roadshow to discuss the latest developments in Dubai with buyers and event planners.

Around 100 registered event planners from agencies, corporations and associations attended ‘Dubai Meets The Netherlands’ and the two ‘Dubai Meets Switzerland’ events, networking with ten suppliers from Dubai including representatives from DMCs, hotels, venues and airlines.

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The events were hosted by members of the DCEB team including Karina Lance, head of sales and convention services, Walid Marhoon, senior executive, congress development, and Maris Kuklis, senior MICE sales manager for Europe.


The roadshow offered an ideal opportunity for buyers to find out what’s new in Dubai from suppliers and also learn more about the services provided by the DCEB.