African Suppliers Excited About Inaugural WTM Africa

  • Published by Vedat
The inaugural World Travel Market Africa, taking place at the Cape Town International Convention Centre (CTICC) from 2nd – 3rd May 2014 is attracting exhibitors from all categories of the leisure, luxury travel and meetings industries.

Well-known companies already signed up for the first WTM Africa include; Dreams 4 Africa, Bill Harrop’s “Original” Balloon Safaris, Brothers Safaris, Sunway Safaris and Cooks Air Tours and Safaris, all of which are crafters of tours and safaris in Southern Africa. Pan-African hotel brands will be gracing the CTICC and standing proud among them will be one of the largest hotel brands here in Sub Saharan Africa, the City Lodge Hotel Group.

With 55 hotels in South Africa, Kenya and Botswana, the City Lodge Hotel Group is a major supplier of quality hotel accommodation for business and leisure travellers. All of the group’s hotels are in excellent locations, providing easy access to business districts, major roads and airports.

“We are looking forward to participating in WTM Africa as it will give us an exciting opportunity to showcase our portfolio of hotels and and help us to continue to build relationships in the travel industry,” said Peter Schoeman, Divisional Director, Sales and Marketing, at the City Lodge Hotel Group.

Exhibitors are looking forward to lucrative business discussions with the world’s leading travel industry buyers, including 300, pre-qualified, buyers from both emerging and traditional source markets who will be hosted by WTM Africa, many of these new to events in Africa. “For many years we have supported Reed Exhibitions and are disciples of the value-for-the-investment derived through the qualification process Reed Exhibitions puts into each event and the seller contingent drawn in,” said buyer Allan Falck, Executive Director, Sundance Tours, Argentina. “With African and Indian Ocean destinations looming larger with our client base WTM Africa is the one event we will support delivering new customers and new business to those WTM exhibitors.”

Fully supported by the City of Cape Town and the Western Cape Government, the very first WTM Africa will be held at the Cape Town International Convention Centre (CTICC) and the city is poised to host the biggest ‘fam trip’ it has ever seen with more than 4,500 visitors and exhibitors participating.

Africa Travel Week events are:

•           ILTM Africa 28 – 30 April 2014

•           IBTM Africa 28 – 30 April 2014

•           WTM Africa: 02 – 03 May 2014

For further information about each of the Africa Travel Week events, please visit

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