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MICE

Vienna’s meetings industry set new records in 2016: at EUR 1,072 million, the sector’s contribution to Austrian GDP broke the billion euro mark once again, and with more than 4,000 congresses and corporate events generating 1.7 million overnight stays, the year represented an all-time high for the capital as a meetings destination.

vienna awardceremony may17

bmw welt exterior

In 2016, around 52,000 guests visited the BMW Group Event Forum within the framework of award ceremonies, congresses and festive occasions. In 2017, the success story will continue. The BMW Welt, which in addition to the BMW Museum and the BMW Group Classic is the largest location of the BMW Group Event Forum, announced the opening of the Premium Lounge as well as with an award-winning upgrade of existing technical media.

tceb imex2017The Thailand Convention and Exhibition Bureau or TCEB, today unveiled the latest strategic marketing initiatives to attract business events travelers from Europe at IMEX Frankfurt 2017. TCEB launched Thailand’s brand campaign entitled “Thailand CONNECT: Your Vibrant Journey to Business Success”, together with a strategic collaborative campaign, “Thailand’s MICE United IV”.

Lufthansa FlyingLab

This year, “SAPPHIRE NOW” , the world’s largest SAP customer event, begins a day earlier: On flight LH464 to Orlando. Lufthansa and SAP take off for a technology conference at 10,000 meters’ altitude. The conference, which took place on the flight to Orlando/USA to SAPPHIRE NOW, had topics such as artificial intelligence and the future of work.

thailand tourism dances

The Tourism Authority of Thailand (TAT) is arranging a one-day tourism seminar, to be held concurrently with the Thailand Travel Mart Plus (TTM+) 2017 which will take place from 14-16 June in Chiang Mai. The forum, scheduled on 16 June, is being organised with the objective of strengthening the competitiveness of the Thai tourism industry.

ICCA and BestCities Global Alliance today launched the new ICCA Incredible Impacts Programme before IMEX. To apply for a grant, associations must demonstrate a track-record in a “beyond tourism” or legacy programme or project related to their international meetings.

icca incredible impacts grants

ana food event spain173 internationally renowned Japanese master chefs, each a master of a different type of Japanese cuisine, will collaborate for the first time outside Japan, combining their culinary techniques with exquisite Spanish ingredients at the kitchens of PAKTA restaurant (1 Michelin Star) and Mandarin Oriental, Barcelona, followed by Sa Nansa and Lamuella restaurants in Ibiza.



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