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Spotlight on New Hotels

PATA and FeedsFloor to Work on Assistance in Virtual Events

PATA and FeedsFloor
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The Pacific Asia Travel Association (PATA) announced a new organizational partnership with FeedsFloor, a digital platform that enables clients to create and manage various event-related mobile and/or web applications as well as related support and hosting services.

“The COVID-19 pandemic has forced the travel and tourism industry to adapt, adjust and innovate in the so-called ‘new normal’. As a membership association, our primary activity is to assist our members in expanding their networks, establish new relationships and consolidate existing business partnerships. While physical events will always remain an important activity for the Association, the partnership with FeedsFloor will assist us in providing a virtual platform for our members and industry colleagues to learn, network, and trade as we deal with the current situation,” said PATA CEO Dr. Mario Hardy. “With the assistance of FeedsFloor, we are in the early stages of planning an exciting new event with the aim to unify the travel trade community through the infinite possibilities of the digital experience, and I look forward to working with them in this endeavour.”

FeedsFloor, headquartered in Copenhagen, Denmark is a technology firm that has developed a digital showroom platform and provides white label partnership solutions for exhibitions, trade organizations and business communities across industries all over the world. The vision of FeedsFloor is to enable TRADE and make the world of B2B more simple, digital and connected. At FeedsFloor, visitors can discover digital showrooms and exhibitions and their exhibiting companies locally and internationally. Visitors and exhibitors can communicate and connect using text, audio and video chat during LIVE showrooms.

FeedsFloor’s CCO Mohamed El-Masri announced, ”We are very pleased to establish a partnership with the voice of the Asia Pacific travel industry; PATA and to assist as a digital enabler in bringing the travel community closer together, empowering its members to reach beyond borders and connect to potential partners and clients digitally. We believe that PATA’s industry leadership coupled with FeedsFloor’s digital solutions will accelerate the travel trade to a new level. We look forward to an exciting and innovative journey together, with a common goal to deliver significant added-value to the Asia Pacific travel industry”.

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