The Mata Tourism Authority (MTA) announced inbound tourism results to the Maltese Islands. According to the October 2017 report of National Statistics Office, Malta achieved increase in total inbound visitors (12%), total nights spent (6.2%) and total tourism expenditure (10.2%).
Moreoever, inbound tourist trips from January to October 2017 surpassed 2.0 million (+15.7%) while total nights spent reached almost 14.7 million nights (+10.2%). Total tourism expenditure for the period January-October 2017 surpassed €1.7 billion (+13.2%). Both figures had been reached between January and December in 2016, rather than between January and October.
The MTA’s CEO, Mr Paul Bugeja said that the issue of seasonality is being addressed. As can be witnessed both by the latest statistics as well as through first hand feedback from industry stakeholders, the Winter months are no longer prohibitive.
Furthermore, the demographic mix that is setting foot on our islands is very positive. The MTA is happy to note that younger generations are chosing Malta as their destination of choice, which compliments the vision that the Authority has for a modern, vibrant destination with a unique blend of history and culture. Mr Bugeja noted that the average spent per bed night has also registered positve increases, mainly due to and increased spent in accomodation and other expenditure.
The Minister responsible for Tourism, Dr Konrad Mizzi, spoke positively of the two-million tourists milestone and emphasised the importance of the initiatives and investment that the local tourism industry in partnership with Government and the Malta Tourism Authority are undertaking.
Dr Mizzi said that prospects for 2018, when Valletta will be European Capital of Culture, are also good.