Seatrade announced MedCruise as official sponsor of the Travel Agent Training workshop at Seatrade Cruise Asia Pacific 2018, which will take place from 23 – 25 October in Baoshan District, Shanghai, China.
The Travel Agent Training workshop is set to take place on the final day of the event and will be attended by agents from across both Asia and the wider industry.
“We are delighted to welcome MedCruise as a sponsor of Travel Agent Training at this year’s Seatrade Cruise Asia Pacific,” said Emma Howell, Group Marketing Manager, Seatrade UBM.
“As demand for cruise tourism across China continues to grow, and the region maintains its position as the world’s second largest source market, it is critical for travel agents working with the regional market to stay informed on the latest regional news and developments. The Travel Agent Training workshop will aim to provide attendees with actionable insight into selling cruises to the Chinese market, allowing them to up skill their technique” continued Howell.
Provided by Cruise Lines International Association (CLIA), the Travel Agent Training workshop at Seatrade Cruise Asia Pacific will be delivered by two industry stakeholders: Peter Kollar, Head of International Training & Development, Cruise Lines International Association and Carla Salvadó, Honorary President, Member of the BoD and Director of Mature and New Source Markets, MedCruise.
“The objective of MedCruise during the Travel Agent Training workshop is to educate attendees about the attributes about the Mediterranean region, of which are appreciated by the Chinese market,” said Salvadó.
“A key objective of the MedCruise strategy for China is to raise the awareness of cruising across the Mediterranean region to the Chinese market. With so many destinations and cultures, the Mediterranean is the ideal sea for cruising and its attributes compliment the factors that the Chinese consider when travelling across Europe,” continued Salvadó.
Seatrade Cruise Asia Pacific is the region’s leading cruise industry event and gateway for the international cruise community. Welcoming over 900 attendees, the event brings together a network of powerful industry influencers to China to attend the conference; do business in the showcase display zone and network with key stakeholders over the course of three days.
