The Cartier boutique at Los Angeles International Airport (LAX) marks the luxury brand’s first West Coast airport location, blending its iconic French heritage with the vibrant spirit of Los Angeles.
Opened on January 31st in partnership with DFS Group Limited (DFS), the boutique is situated in the bustling Tom Bradley International Terminal, offering travelers a curated selection of Cartier’s signature jewelry, timepieces, fragrances, and leather goods.
With a global presence of 24 boutiques in 19 major airports, this latest addition signifies Cartier’s commitment to bolstering a leading, global airport network, connecting luxury travelers with authentic and meaningful experiences at major airports around the world.
In line with its global airport expansion initiative since 2020, Cartier has strategically positioned itself in key international airport locations across the Americas, Asia, Europe and Oceania. The initiative also sought to re-imagine a new vision of Cartier airport boutiques into highly curated spaces dedicated to expressing the creativity and elegance of the Maison, while emphasizing sustainability which includes working towards achieving LEED certification.
Located in the Tom Bradley International Terminal, Cartier’s LAX boutique stands out in the sophisticated retail setting and invites clients to discover the Maison’s savoir-faire with a curated collection of signature jewelry, timepieces, fragrances and leather goods.
Elevating the traveler experience, the boutique at LAX uniquely integrates the vibrant spirit of L.A. with Cartier’s iconic French heritage. The exterior, adorned with a patterned champagne gold panel, draws inspiration from the shapes of waves that mirror California’s coastal charm, with the pattern extending to the interior. Inside, design elements subtly nod to the lively streets and beachfront that define L.A.: a color palette blending sandy neutrals, oceanic blues and radiant sunset shades alongside Cartier’s iconic champagne tones. Travelers are welcomed inside the boutique with a focal mural that artfully merges the Maison’s iconic panther, a symbol and source of inspiration, with elements drawn from the celebrated and distinctive architectural landscape of L.A. The space evokes the spirit of L.A., where clients can engage with art and culture while exploring Cartier’s universe of creativity and curiosity.
“The opening of the LAX boutique symbolizes our commitment to establishing a strong and balanced presence in key strategic airports worldwide. As we celebrate this achievement, we look forward to our collaboration with DFS and LAX to shape the future and immerse luxury travelers in a unique experience that blends the creativity of Cartier with the vibrant essence of L.A.,” says Virginie Martignac, Global Travel Retail Director at Cartier.
“We are excited to begin the new year with the opening of a new Cartier boutique at Los Angeles International Airport. Having been home to Cartier for more than 50 years, the Los Angeles community has been – and continues to be – incredibly special to us. We look forward to welcoming guests from near and far into our beautiful new space at Cartier LAX,” says Walter Bolognino, President & CEO of Cartier North America.
“As the world’s leading luxury travel retailer, DFS is proud to strengthen its long-standing partnership with Cartier through the opening of the Maison’s first West Coast airport boutique at DFS Los Angeles International Airport. Our store, located within LAX’s Tom Bradley International Terminal, is a core long-term investment for the Company. It underscores our shared vision in offering discerning travelers access to exceptional and innovative experiences in the selective yet strategic airports,” says Malissa Iannone Akay, Global President, Merchandising and Marketing, DFS Group Limited.
