Every family gathering has its breaking point. Between shared bathrooms, crowded couches, and clashing routines, the holidays can test even the closest relationships. And according to new research from Hilton, many Americans have quietly found a way out — by leaving early.
The global hotel brand’s latest survey, conducted with Morning Consult, reveals that more than half of U.S. travelers who stay with relatives over the holidays admit to making excuses to cut their visits short. The findings, based on responses from 2,200 adults, uncover a surprisingly common truth: when it comes to family time, a little distance makes the season brighter.
While “home for the holidays” remains a cherished tradition, Hilton’s data suggests that comfort and personal space are climbing higher on travelers’ wish lists. The survey found that 36% of holiday guests end up sleeping somewhere other than a bed — from pull-out couches to floors — and 32% report sleeping worse than usual when staying with relatives. Within just a day of arrival, 38% say they crave time alone.
It’s not just about sleep. The little rituals of togetherness, from coordinated pajamas to fixed breakfast times, can start to feel more like obligations than joys. Nearly half of those surveyed (44%) said they dislike imposed bedtimes, while 43% cited matching outfits and 39% pointed to mandatory group activities as their least favorite holiday traditions. “The holiday season is meant for connection and joy — but it’s also important for travelers to find rest and personal comfort,” Hilton noted in its announcement.
The research also looked at the other side of the equation: the hosts. Sixty-three percent of those welcoming family into their homes said the experience is exhausting, and nearly half (46%) admitted they would enjoy the holidays more if guests stayed somewhere else. It’s a rare moment of honesty that highlights the strain of overfull households — and suggests that perhaps everyone could use a little breathing room.
Hilton’s response to this cultural truth is a pragmatic one. To help travelers “make the holidays feel more like a holiday,” the brand is offering up to 25% off stays booked by December 15. The promotion, valid for travel through April 2026, applies to participating properties across its global portfolio — from family-friendly suites to resort escapes designed for total relaxation. It’s a move that aligns perfectly with the growing trend of travelers seeking experiences that combine connection with self-care.
For those eager to swap matching pajamas for palm trees, Hilton’s resorts offer an alternative to the usual family dynamic. Whether it’s a warm-weather getaway to unwind or a cozy staycation for a bit of privacy, the message is clear: there’s no guilt in choosing rest over stress. “We want our guests to rediscover the joy of the season — on their own terms,” the company shared in a statement.
Industry experts say this sentiment reflects a broader post-pandemic shift in travel priorities. Flexibility, personal space, and emotional well-being now top the list of reasons people book hotels, even during traditional family holidays. The Hilton study captures that evolution — a sign that travel is no longer just about destinations, but about balance.
Ultimately, the takeaway for travelers this holiday season might be simple: a peaceful night’s sleep can be the best gift of all. And whether that means booking a nearby hotel or taking a short break from family festivities, the choice doesn’t have to feel selfish — it can simply be part of finding joy again in the season.
Photo © 2025 Hilton
