Founded in 1951, the Pacific Asia Travel Association (PATA) is a not-for-profit membership association that acts as a catalyst for the responsible development of travel and tourism to, from and within the Asia Pacific region. The Association provides aligned advocacy, insightful research, and innovative events to its member organisations, which include government, state and city tourism bodies; international airlines and airports; hospitality organisations, and educational institutions, as well as youth members across the world.
The PATA network also embraces the grassroots activism of the PATA Chapters and Student Chapters, who organise numerous travel industry training programmes and business development events across the world.
Thousands of travel professionals belong to the 31 local PATA Chapters worldwide, while hundreds of students are members of the 15 PATA Student Chapters globally.
The PATAmPOWER platform delivers unrivalled data, forecasts, and insights from the PATA Strategic Intelligence Centre to members’ desktops and mobile devices anywhere in the world. PATA’s Head Office has been in Bangkok since 1998. The Association also has an official office in Beijing.
Visit PATA.org for more information.
The Pacific Asia Travel Association (PATA) will bring together future tourism professionals and industry leaders for the PATA Youth Symposium 2025 on Monday, August 25, at Srinakharinwirot University in Bangkok, Thailand. The event takes place […]
The Pacific Asia Travel Association (PATA) has announced Yeji Cho, Assistant Manager / International Cooperation Team, Korea Tourism Organization (KTO), as the Grand Winner of the 2025 PATA Face of the Future Award. In addition, three
The Pacific Asia Travel Association (PATA) has released the first edition of Tourism in Focus, a new series of monthly publications designed to capture key tourism trends and developments across the Asia Pacific region and
Tourism in Focus: Tracking Asia Pacific Travel Trends in 2025 Read More »
Despite ongoing geopolitical tensions, economic uncertainty, and local pushback against over-tourism, Asia Pacific’s travel sector is showing remarkable resilience. The Pacific Asia Travel Association (PATA) has released its Mid-Year Update to the Asia Pacific Visitor
Asia Pacific Tourism to Approach 800 Million Visitors by 2027, PATA Reports Read More »
The Aseer Region Development Authority (ASDA) has officially joined the Pacific Asia Travel Association (PATA), marking a major step forward in the region’s efforts to establish itself as a global tourism destination. Situated in the
Saudi Arabia’s Aseer Region Taps PATA for Tourism Development Read More »
The concept of Meaningful Tourism took center stage at GITF 2025 as the Pacific Asia Travel Association (PATA) led discussions on reshaping the future of global travel. As the industry rebounds, tourism leaders are emphasizing
What Does “Meaningful Tourism” Really Mean? PATA Explains at GITF Read More »
Korea will host the PATA 2026 Summit in two cities—Gyeongju and Pohang—marking the first time in the Pacific Asia Travel Association’s (PATA) history that its annual summit will be jointly organized across two destinations. Scheduled
The Pacific Asia Travel Association (PATA) has unveiled a bold new direction for the region’s travel sector, introducing a reimagined Vision and Mission that highlight its 2030 goals for tourism. Announced during the PATA Annual
PATA Announces New Board Members at 2025 Annual Summit in Istanbul marks a turning point for the organization as it welcomes fresh leadership to drive sustainable tourism across the Asia-Pacific region. In a decisive move
PATA Announces New Board Members at 2025 Annual Summit in Istanbul Read More »
International visitor arrivals to Asia Pacific are projected to reach 813.7 million by 2027, reflecting a continued upward trend from the estimated 648.1 million in 2024 according to the latest Asia Pacific Visitor Forecast 2025-2027
International visitors to Asia Pacific projected to reach over 800 million by 2027 Read More »
Hong Kong’s tourism industry is set for a major transformation with the introduction of the “Development Blueprint for Hong Kong’s Tourism Industry 2.0.” The strategic plan was presented by Angelina Cheung, JP, Commissioner for Tourism,
Hong Kong Unveils Tourism Industry 2.0 Plan at PATA Networking Event Read More »
The Pacific Asia Travel Association (PATA) and Travel Unity, a charitable non-profit organisation dedicated to fostering diversity in travel and tourism through individual and community empowerment, have officially joined forces to drive greater diversity, inclusion,
PATA and Travel Unity Partner to Boost Diversity in Asia Pacific Tourism Read More »
