On January 23, 2024, the World Tourism Organization (UNWTO) announced its new name and brand: UN Tourism.
By moving away from acronyms, UN Tourism adopts a more approachable stance and capitalizes on its strengths: the “UN”, signifying authority, and tourism, a simple and relatable concept for all. This change has been endorsed by the Organization’s membership, highlighting its united support for the profound transformation and reinvention of UN Tourism in recent years, as it has become more agile, visible, and ever closer to its Member States, partners and the sector as a whole.
More details are in the UN Tourism announcement
Mallorca took center stage as it hosted the 2024 Global INSTO Meeting and III Sustainable Destinations Summit, bringing together leading experts to explore actionable strategies for advancing sustainable tourism. Organized by the Fundació Mallorca Turisme […]
Sustainable Tourism in Focus at Mallorca’s 2024 INSTO Summit Read More »
Bahrain will host the 9th UN Tourism World Forum on Gastronomy Tourism on 18-19 November, with the theme “Gastronomy Tourism: A Driver of Economic Diversification and Inclusion.” It will be the first time the Forum
The G20 economies have a crucial role in driving sustainable transformation in the tourism sector, according to UN Tourism. Speaking at the recent G20 Tourism Ministers meeting in Belém, Brazil, UN Tourism Secretary-General Zurab Pololikashvili
UN Tourism Calls on G20 to Lead the Transformation of the Sector Read More »
International tourism has surged back to near pre-pandemic levels, with the sector recovering to 96% of its 2019 figures in the first seven months of 2024. Around 790 million tourists traveled internationally during this period,
Tourism in 2024 Recovers to 96% of Pre-Pandemic Levels Read More »
Africa’s tourism is witnessing remarkable growth as new UN initiatives aim to further bolster the sector. The 67th meeting of the UN Tourism Regional Commission for Africa, held from July 22-24, brought together public and
Africa’s Tourism Sector Sees Growth and New UN Initiatives Read More »
Following its global success, the Gastronomy Tourism Forum in the Basque Culinary Center (BCC), organized by UN Tourism and its Affiliate Members, will now make its regional debut. The First UN Tourism Regional Forum on
UN Tourism Forum on Gastronomy Tourism in the Philippines Read More »
UN Tourism is set to host its first Regional Forum on Gastronomy Tourism for Africa, aiming to make gastronomy tourism a key pillar for sustainable and inclusive growth across the continent. The event will be
UN Tourism to Host First African Gastronomy Forum in Zimbabwe Read More »
In 2022, the list of top spenders was headed by the United States. France, Spain and the USA took the top spots for most visited destinations. The top spenders list changed in 2023. China has
World’s Top Tourism Spenders and Most Visited Destinations in 2023 Read More »
International tourist arrivals reached 97% of pre-pandemic levels in the first quarter of 2024. According to UN Tourism, over 285 million tourists traveled internationally from January to March, about 20% more than in the first
Tourism’s Comeback: Nearly Full Recovery Seen in First Quarter of 2024 Read More »
Europe’s national tourism authorities have met to advance shared solutions to the biggest challenges facing tourism as well as the opportunities offered by the sector’s post-pandemic return. The 70th meeting of the UN Tourism Commission
Albania Leads European Tourism Rebound: UN Meeting Insights Read More »
The recent 12th World Congress on Snow, Mountain, and Wellness Tourism spotlighted the importance of diversity in experiences and the infusion of talent to elevate mountain tourism sustainably. This gathering underscored the pivotal role tourism
Mountain Tourism Embraces Wellness and Sustainability Read More »
UN Tourism, formerly known as the World Tourism Organization (UNWTO), is now accepting entries for the 2024 Best Tourism Villages program. This initiative, which has seen nearly 600 applications from close to 100 countries over
UN Tourism: Applications for 2024 Best Tourism Villages Open Read More »
