World of Hyatt is taking its collaboration with rookie wide receiver Jalin Hyatt to the next level, just as the young football star gears up for his debut professional season in New York.
The premium hotel chain is rolling out a limited-time offer that allows guests and members to score 15% off at participating properties with the promotional code GOJALIN15. The offer is valid through the end of the football season in February 2024.
Extending a Historic Partnership
This collaboration comes on the heels of a groundbreaking announcement in 2022 when Hyatt became one of the first hotel brands to sign a Name, Image, and Likeness (NIL) deal with a college athlete. The brand is doubling down on that collaboration, inviting guests and members to enjoy exclusive benefits tied to the emerging NFL talent.
Mark Vondrasek, Chief Commercial Officer at Hyatt, expressed enthusiasm about the extended partnership. “We are immensely proud of Jalin for his outstanding performance during the pre-season and thrilled to extend our collaboration with such an emerging talent who shares our name,” said Vondrasek. “We originally started working together when Jalin was a college athlete, and we couldn’t be happier to continue cheering him on as he graduates into pro status.”
More Than Just a Sponsorship
However, this partnership transcends traditional sponsorships. Both Jalin Hyatt and World of Hyatt share a commitment to enhancing the well-being of others. The collaboration aims to create “collaborative moments” both on the field for Jalin and his family and throughout the Hyatt hotels.
Jalin Hyatt spoke about the importance of this moment in his career. “This is a monumental moment for me, and I can’t wait to make my mark both in football and through my work with World of Hyatt to provide my family and fans exclusive access to unlock new travel opportunities this season,” he said.
Perfect for Football Fans
For football fans planning to follow their favorite teams on the road, Hyatt offers several hotels in close proximity to stadiums across the U.S. As part of this collaboration, fans can stay tuned to World of Hyatt social channels for exclusive content and deals featuring Jalin Hyatt throughout the season.
