Moxy NYC Chelsea, the micro-room, macro-amenity hotel, developed by Lightstone and part of Marriott International’s experiential Moxy Hotels brand, officially opened its doors.
Inspired by the surrounding Flower District, the hotel blends a botanically-influenced design with Italian romance and a touch of playful wit, the hotel opened its doors yesterday – perfectly timed to welcome guests on Valentine’s Day.
Moxy Chelsea was developed with a collection of public spaces designed to meet the community’s dining, drinking, and co-working needs—while providing guests access to New York City at a neighborhood level. The 349-room hotel, rising 35 stories high into the New York City skyline, blends into the lush flower shops that surround it, with a soaring three-story glass atrium revealing the vertical gardens within. Guests enter through the overgrown Putnam & Putnam Flower Shop, designed by Yabu Pushelberg, which is envisioned as a “botanical library,” with planter boxes suspended from the 15-foot wall, reachable by a wheeled ladder.
Just beyond the flower shop, a bright yellow neon sign spelling out the words “MEET” and “GREET” beckons guests into Moxy’s take on the check-in area. Four butcher blocks, alluding to the nearby Meatpacking District, are dramatically suspended from the 12-foot ceiling above, acting as check-in kiosks.
The bedrooms are drenched in sunlight and feature floor-to-ceiling, wall-to-wall windows. For the design, Yabu Pushelberg replicates the clever functionality they created for Moxy Times Square, leavened with wit and humanized with a sense of craft. In all three room types — King, Double/Double and Quad Bunk — the furniture, which includes a writing desk and chair/luggage rack, can be folded up and hung up on Moxy’s signature peg wall when not in use. Other space-saving gambits include under-bed storage and a lava-stone sink and vanity area placed outside the bathroom. Tiles in the shower stalls are printed with cheeky phrases like “SOME REGRETS” and “WILD THING,” while a bulldog-shaped beer bottle opener hangs on the door. Additional bedroom features nod to the Flower District, like reading lamps that resemble garden lanterns and faucets that recall hose reels. Unique to Moxy Chelsea is the over-the-top MONDO Suite, an entertainment suite located on the 32nd floor. With soaring, double-height 18-foot ceilings and a wall of industrial-style windows looking out onto the Empire State Building, the room is equipped for entertaining and socializing. The suite can be combined with one or two adjoining king rooms to create a place to party and sleep.
Lightstone teamed up with Francesco Panella, owner of Antica Pesa, the legendary trattoria in Rome and its celeb-favorite counterpart in Brooklyn, and TAO Group to create new dining and drinking concepts for Moxy Chelsea that will appeal to guests and locals alike—Feroce Ristorante, Feroce Caffè, and Bar Feroce. TAO Group and Rockwell also collaborated on The Fleur Room, Moxy Chelsea’s rooftop lounge, topping off the hotel on the 35th floor with panoramic 360-degree views of the Manhattan skyline, from the Statue of Liberty to the Empire State building.
“With the opening of Moxy Chelsea, the Moxy Hotels brand continues to boldly reinvent the hospitality scene,” says Toni Stoeckl, Global Brand Leader, Moxy Hotels, and Vice President, Distinctive Select Service Brands, Marriott International. “When you walk into a Moxy, you know you’re getting a killer bar experience with fun, playful programming; an in-the-know Crew; stylish and functional bedrooms; and experiential moments you’ll want to share with friends during your trip. Moxy Chelsea offers all of that, with a distinctly bold, New York twist.”
Moxy now has 30+ experiential hotels open across North America, Europe and Asia. Moxy is expected to open 20+ more hotels in 2019, in destinations including Paris, Nashville and Boston.
Moxy Chelsea is located at 105 W 28th Street (at 6th Avenue). The hotel opened in preview yesterday and launches officially March 8, 2019. You can see prices and book here