Syria’s Ministry of Tourism has announced a landmark development partnership with private investor Ezdihar Holding to build a $250–300 million integrated tourism, residential, and commercial complex in Damascus. Named The Beaumont, the project will cover 77,000 square metres near Umayyad Square and along the Barada River waterfront, marking the most ambitious tourism investment in the country since the end of the conflict.
Construction is set to proceed in phases and is expected to be completed within four years. The development is projected to create between 1,500 and 2,500 direct jobs and a further 3,000 to 3,500 indirect positions, with the project structured as a 50-year joint venture between the Ministry and Ezdihar Holding.
Two Towers, One Vision
The Beaumont will be anchored by two landmark towers rising along the Barada River. The first will house a five-star hotel with 150 rooms, presidential suites, premium dining, a private members’ club, and a spa. The second tower will offer 26 floors of luxury residences ranging from one-bedroom serviced apartments to 570-square-metre duplex penthouses, all with panoramic views of Damascus.
Supporting the two towers, the development will include a two-level retail centre, an outdoor promenade with cafés and restaurants, and a 10-storey business centre designed to attract regional and international companies seeking headquarters in the Syrian capital.
A Signal to Investors
“The Beaumont marks a pivotal milestone for Syria’s tourism sector, representing a major leap in our efforts to revitalise the industry and enhance the country’s appeal as a premier investment destination,” said Mazen Al Salhani, Minister of Tourism. “Projects of this scale stimulate economic growth, attract high-quality investment, create sustainable jobs, and reinforce confidence in Syria’s future.”
Ezdihar Holding founder and owner Wafic Rida Said Said described the development as the first of its kind in Syria. “The Beaumont is a first-of-its-kind project in Syria, combining scale and international standards, delivering diverse tourism offerings to meet global demand, while enhancing hotel capacity and diversifying accommodation options to support a balanced and competitive hospitality market,” he said.
As part of the agreement, Ezdihar Holding has committed to a fully funded training programme for 30 Ministry of Tourism employees at Saïd Business School, University of Oxford, covering hospitality, project management, and tourism investment. The initiative is intended to develop skilled professionals aligned with global industry standards ahead of the project’s opening.
Damascus, widely regarded as one of the oldest continuously inhabited cities in the world, has seen limited large-scale tourism investment in recent years. The Beaumont is positioned as a catalyst for broader economic recovery, with the Ministry emphasising institutional governance, transparency in contracting, and oversight mechanisms as central to its approach to attracting private capital.
