The global hotel industry’s leading cloud platform, SiteMinder, has appointed Kevin O’Rourke as its new executive vice president of global sales.
The appointment, which reinforces SiteMinder’s commitment to growing its already-19,000-strong global customer base, will see Mr O’Rourke responsible for driving the sales behind the company’s go-to-market strategy as well as its expansion into new markets.
Mike Ford, co-founder and managing director at SiteMinder said, “Kevin’s knowledge of the travel industry will be an asset to our current and future customers as they navigate through the increasingly-complex challenge of selling and marketing their rooms on the web, and the various revenue opportunities that ultimately brings. We look forward to seeing continued success within our existing markets – and, indeed, exploring other markets globally where our technology can help local hotels – under his leadership.”
