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Sabre and HotelREZ Renew Their Decade-Long Partnership

Sabre Corporation and HotelREZ have officially renewed their technology partnership, which has successfully powered the global travel industry for over a decade.

This renewal underscores both companies’ commitment to enhancing hotel representation and distribution through innovative technology.

The collaboration between Sabre Hospitality and HotelREZ, one of the world’s leading hotel representation firms, will continue to provide over 2500 hotel customers with advanced technology solutions. These solutions, including the Sabre Global Distribution System (GDS), SynXis® Booking Engine, and Channel Connect, are designed to optimize the guest experience and expand global visibility for independent hotels.

“It’s essential to deliver both exceptional technology to our hotel customers to enhance revenue generation opportunities for their properties, whilst optimizing their use and potential through global representation and demand generation,” said Mark Lewis, CEO and founder of HotelREZ.

“Sabre’s advanced technology and customer-centric approach aligns seamlessly with HotelREZ’s vision and roadmap solidifying our collaborative partnership.”

By leveraging Sabre’s technology solutions, HotelREZ customers will benefit from Sabre Hospitality’s SynXis® Platform and distribution technology to promote their content to hundreds of thousands of travel agents globally. In addition, HotelREZ customers will have access to Sabre’s SynXis® Booking Engine, which offers a simple booking process to help hotels convert shoppers into guests while maintaining full control of their customer relationships and upselling with merchandising. This collaboration provides hoteliers with solutions that enable them to maximize revenue and operate more efficiently.

“Global hospitality providers, such as HotelREZ, require access to robust technology solutions coupled with an expansive network of distribution channels to effectively reach customers and drive conversions,” said Frank Trampert, senior vice president, global managing director, Sabre Hospitality. “At Sabre, distribution has been at the core of our operations, and our solutions are widely recognized and respected in the industry. As we continue to invest in our systems and innovate on our solutions platform, we are confident that our longstanding and successful partnership with HotelREZ as their technology partner and their exceptional approach to distribution, will continue to drive revenue growth for partner hotels worldwide.”

Enhancing HotelREZ’s own connectivity and other solutions, the SynXis® Platform empowers hotels to distribute their rates and inventory across more than 600 online channels globally. Built on flexible, reliable technology, it allows hotels to control their brand experience and deliver an excellent user experience, converting shoppers into guests.

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