Turkish investment firm Tera Yatırım Teknoloji Holding has entered negotiations to acquire DLT Turizm ve Ticaret A.Ş., the company that owns the leading online travel platform Tatilsepeti.com.
The announcement was made through a filing with the Public Disclosure Platform (KAP), confirming the start of discussions between Tera Yatırım and the current shareholders of DLT Turizm.
The potential acquisition marks a significant move for Tera Yatırım as it seeks to expand its investment portfolio and strengthen its presence in the tourism and technology sectors. The firm stated that the talks align with its long-term strategy of growth and diversification. Tatilsepeti.com is among Turkey’s most popular online travel services, offering hotel reservations, tour packages, and other holiday products.
Strategic Expansion into Tourism and Technology
In its disclosure, Tera Yatırım said that it has begun project negotiations and share transfer discussions with DLT Turizm’s shareholders. The holding emphasized that this acquisition initiative supports its broader goals of investing in high-growth industries that integrate digital innovation and consumer services.
“Our company has initiated negotiations and project contract discussions with the current shareholders of DLT Turizm ve Ticaret A.Ş. to acquire its shares,” the statement read. “This step aligns with our strategy to grow in the sectors we operate in and to diversify our investment portfolio.” The company added that it aims to complete all necessary legal processes, including approval from the Turkish Competition Authority, as soon as possible.
DLT Turizm operates Tatilsepeti.com, which provides users with a range of services including hotel bookings, package tours, and vacation planning. Since its establishment, Tatilsepeti.com has built a strong reputation as a trusted digital travel brand catering to millions of customers both domestically and internationally.
Growing Demand in Turkey’s Online Travel Market
The move comes amid sustained growth in Turkish tourism and online travel sectors. The country continues to attract record numbers of visitors, supported by expanding digital platforms that make travel planning more accessible. Tatilsepeti.com is well-positioned in this environment, benefiting from the increasing shift toward online booking channels and mobile-based travel management.
Industry analysts note that consolidation among travel and technology firms is intensifying as companies seek scale and technological integration. Tera Yatırım’s interest in Tatilsepeti.com reflects this trend, signaling potential synergies between finance, technology, and tourism in Turkey’s evolving digital economy.
If finalized, the acquisition would further strengthen Tera Yatırım’s role in the travel and technology markets while ensuring continued growth for Tatilsepeti.com under an expanded investment structure. Both parties aim to complete regulatory reviews and finalize the transaction in the shortest possible timeframe.
