More than one million people, including Minnesotans and visitors from across the globe, came to Super Bowl LIVE presented by Verizon on Nicollet Mall during ten days of festivities leading up to Super Bowl LII.
1.4 million people visited Mall of America, the site of the NFL Fan Gallery, during the same 10-day stretch. The Minnesota Super Bowl Host Committee compiled these statistics and others that highlight the energy and activity in the Twin Cities as a result of Minnesota’s opportunity to host Super Bowl LII.
Bold North by the Numbers:
1,055,000: Attendance at Super Bowl LIVE presented by Verizon during 10-day festival
235,000: Attendance at Super Bowl LIVE on Saturday, February 3, biggest attendance day (and also our snowiest)
35,969: References to Bold North on Twitter during 10-day festival
14,073: Instagram posts mentioning the Bold North during 10-day festival
62,434: Likes on Facebook for post mentioning the Bold North during the 10-day festival
48: Bands/artists performed at Super Bowl LIVE at free and open to the public concerts
1: Snowmobile backflip over Nicollet Mall at the Polaris Upsidedowntown
1,420: Total miles that 10,000 Bold North Zipliners collectively traveled during 10-day festival
1.4 million: Visitors to Mall of America, the site of NFL Fan Gallery, during the 10-day festival
185,000: Total volunteer hours from our 10,000+ Crew 52 volunteers
33,000: Total volunteer shifts from our 10,000+ Crew 52 volunteers
61,000: Record-breaking number of passengers at Minneapolis-St. Paul International Airport on Monday, February 5
1,630: Private jet arrivals at Twin Cities airports during week of Super Bowl
150+: Super Bowl-related parties and events across the Twin Cities during 10-day festival
67,612: Attendance at U.S. Bank Stadium for Super Bowl LII
5,800: Record number of credentialed media members for Super Bowl LII
25: Different countries represented by the media at Super Bowl LII
$5.5 million – Dollars invested in community organizations across the state during Minnesota Super Bowl Legacy Fund 52 weeks of giving campaign to improve health and wellness for kids
