Latest MICE News

Get the latest news from the Meetings, incentives, conferences, and exhibitions (MICE) industry and read up-to-date trends in the global meetings industry.

Tallinn, Estonia skyline with historic Old Town and harbor in summer

Tallinn Hosts Tourest 2026, Baltics’ Largest Tourism Fair

Tallinn is hosting Tourest 2026, the Baltic region’s largest tourism fair, from 13–15 February, bringing together domestic travel providers, international tour operators, and tourism companies ...
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Group of five business leaders standing at the AIME 2026 press conference in front of the event branding backdrop in Melbourne.

AIME 2026 breaks records as thousands of global event leaders gather in Melbourne

AIME 2026 opens in Melbourne with record growth in buyers, exhibitors and international participation, reinforcing its status as the leading business events trade show in ...
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Promotional banner announcing ICCA Congress 2027 in Kigali, Rwanda, and ICCA Congress 2028 in Muscat, Oman, with city skylines.

Why ICCA is taking its global congress to Kigali and Muscat

The world’s leading association for international business events has confirmed that its flagship annual congress will travel to Africa and the Middle East over the ...
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Business professionals networking and discussing at a conference lounge during a meetings event.

New survey signals strong rebound in APAC meetings and business travel

More than half of event planners across Asia Pacific expect to stage more meetings in 2026, signalling a strong rebound in regional business travel and ...
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Super Bowl fans gathering outside AT&T Stadium in Texas on game day

Sports tourists spend twice as much as regular travellers, new research shows

Sports event-driven travellers now spend significantly more per trip than the average tourist, with frequent fans spending up to twice as much, according to new ...
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Crowds gather outside IFEMA Madrid during FITUR 2026, with a colourful Mexico-themed facade displaying regional names and travel branding.

FITUR 2026 closes with record crowds and a €505m boost for Madrid tourism

FITUR 2026 closes in Madrid with more than 255,000 visitors across five days, confirming its role as one of the world’s most influential tourism trade ...
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Crowds gather inside the FITUR travel trade fair in Madrid, with large Turespaña and España exhibition stands drawing visitors.

FITUR 2026 opens with record overseas crowds in Madrid

FITUR 2026 opens in Madrid with more than 52,000 professional visitors on its first day, with 55% arriving from overseas, highlighting a strong rebound in ...
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Business professionals networking and discussing at a Hilton event booth during a conference.

Why we still travel for work: Hilton reveals what meetings will look like in 2026

Business travel and in-person meetings remain central to how people connect at work, even as artificial intelligence and digital platforms reshape daily communication. Hilton introduces ...
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ITB Berlin

Airbnb joins ITB Berlin to promote nature tourism and rural travel growth

Airbnb is strengthening its push into nature tourism by entering a Premium Partnership with ITB Berlin 2026, aiming to promote rural stays and support sustainable ...
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Fireworks explode above a packed outdoor BTS concert stage at night, with fans holding glowing light sticks and smartphones.

Singapore to host 4-night BTS performance in December 2026, the longest run in Asia, outside of Korea and Japan

The iconic Korean boy band, BTS, has announced their massive world tour for this year after a three-year hiatus when their band members performed their ...
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Yellow tram passing through the Arch of Peace in Milan on a sunny day with green trees.

Why sustainable travel is no longer a trend — and what Italy is doing about it

Sustainable travel has moved from a marketing label to a core part of how destinations plan, invest and welcome visitors, with Italy positioning itself as ...
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Tulsa Route 66 Capital Cruise postcard with classic cars and skyline announcing the world record classic car parade on May 30, 2026.

Tulsa targets world record with Route 66 car parade

Tulsa is aiming to make history on America’s most famous highway as its Route 66 Capital Cruise: Classic Car Centennial Parade becomes an official GUINNESS ...
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Attendees network at the IBTM @ ATM Business Events Stage during Arabian Travel Market in Dubai.

Inside ATM 2026: the travel trends set to shape how we travel by 2040

Arabian Travel Market has unveiled its full conference programme for ATM 2026, setting out a multi-stage agenda focused on innovation, technology and long-term growth across ...
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Cheerleaders perform with green pom-poms on a football field during a game.

NCA All-Star Championship debuts in Houston with $150m projected economic impact

Houston is set to host the National Cheerleading Association’s (NCA) All-Star National Championship from February 27 through March 1, 2026, drawing an estimated 65,000 competitors ...
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Carbon-neutral certification sign at a Thailand business event, alongside conference sessions and sustainability dashboards.

Thailand targets Carbon Reduction Target for Events

Thailand is pushing its meetings and events industry toward net-zero emissions with new carbon rules aimed at reducing CO₂e emissions by 20,000 Tons by 2030. ...
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Aerial view of Feria Valencia exhibition complex with large rooftop solar panel installation.

A roof that powers 900 homes: inside Feria Valencia’s bold push for cleaner tourism

One of Spain’s largest exhibition and events venues is transforming its rooftops into a vast solar power plant, in a move that signals how major ...
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Football stars and dignitaries seated at the Globe Soccer Awards ceremony in Dubai

From Djokovic to Ronaldo: why Dubai is hosting the world of sport this winter

Dubai is positioning itself as a winter meeting point for the global sports world as the inaugural World Sports Summit opens this week under the ...
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Fireworks above illuminated ice sculptures at Harbin Ice and Snow World at night.

World’s largest ice and snow theme park in Harbin, China, is now open till end February

The Harbin International Ice and Snow Festival, an annual winter event known as the world’s largest ice and snow festival featuring massive sculptures and a variety ...
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Conference speaker addresses an audience at FITUR Cruises in Madrid, with cruise branding visible on stage.

Inside Madrid’s FITUR Cruises: new ships, new trends and 2026 ideas

FITUR Cruises returns to IFEMA MADRID from 21 to 25 January with its largest programme to date, bringing together the cruise industry and travellers within ...
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christmas tree jackson square new orleans

New Orleans rings in 2026 with a free riverfront New Year’s Eve party

New Orleans is set to ring in 2026 with a free New Year’s Eve concert and countdown celebration along the Mississippi River, as French Quarter ...
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